How I Figured Out How to Start a Business on Amazon (And How You Can Too)

When I first started looking into how to start a business on Amazon, I felt completely overwhelmed. There were endless videos, courses, and articles all promising to make me rich overnight. But honestly, I just wanted something real—something simple and doable. If you’re reading this, chances are you’re in the same boat.

The good news? You don’t need to be a tech wizard or have years of experience. All I had was my phone, a curious mind, and a willingness to learn. In this blog, I’m going to share exactly how I went from zero to setting up my Amazon business, step by step. And yes, you can do it too—right from your phone.

Why I Chose Amazon

I’ve always been fascinated by online business, but the idea of managing a full-blown website, inventory, and logistics scared me. Then I learned about Amazon’s seller platform. It already had everything in place—a massive customer base, trust, and logistics support.

For someone like me, figuring out how to start a business on Amazon was like unlocking a shortcut to entrepreneurship. I didn’t need a shop, a warehouse, or even employees.

Step 1: Picking a Business Model That Worked for Me

There are a few ways to sell on Amazon. At first, I was confused, but I broke it down like this:

  • FBA (Fulfilled by Amazon): I send products to Amazon, and they handle everything from packing to delivery.
  • FBM (Fulfilled by Me): I take care of the shipping and customer service myself.
  • Dropshipping: I list products from a supplier and they ship directly to the customer.
  • Private Label: I create my own branded product and sell it as mine.

I chose FBA because I didn’t want to worry about deliveries or returns. But honestly, any of these options can work depending on your comfort level.

Step 2: Setting Up My Seller Account

Once I decided on my model, I headed over to Amazon Seller Central. Setting up the account was pretty straightforward. I used my phone to register, and it asked for basic details like PAN, bank info, and GST (depending on the product type).

It felt like opening a door into a completely new world. That small step made everything feel more real.

Step 3: Finding What to Sell

This part took me the longest. I wanted to sell something that people actually wanted but wasn’t too competitive. I started browsing Amazon’s best sellers, looking at what was trending, and even observed what people around me were buying.

Eventually, I found a niche I liked. I didn’t try to be too unique or complicated—I just wanted a good, simple product that solved a common problem. That’s the secret no one tells you when you ask how to start a business on Amazon: It’s not about inventing something new. It’s about selling something useful.

Step 4: Sourcing My Product

After choosing a product, I needed to figure out where to get it. I explored a few suppliers on IndiaMart and Alibaba. I messaged a few vendors using just my phone, asked some questions, and eventually ordered samples.

It was a learning experience. I realized how important it was to communicate clearly and double-check the quality before going all in. I wasn’t rushing—I wanted to get it right.

Step 5: Creating My Product Listing

This part was surprisingly fun. I wrote out a catchy title, added bullet points about the product benefits, and even clicked a few photos using portrait mode on my phone. I later upgraded to a lightbox setup, but in the beginning, I kept it simple.

One thing I learned early: Your listing is everything. A good product with a bad listing won’t sell. I also did a bit of keyword research so I could show up in search results. Every detail counted.

This is where I really began to understand how to start a business on Amazon the smart way—by thinking like a customer.

Step 6: Launching and Promoting

Once my product was live, I had butterflies in my stomach. I didn’t get sales immediately, but I ran a few sponsored ads on Amazon, shared the link with friends, and even posted a video on Instagram.

That initial push helped me get my first few reviews. And once the ball started rolling, things got easier.

Step 7: Learning to Serve My Customers

This wasn’t just a business—it was my baby. So when I got customer messages or questions, I replied quickly. I tracked deliveries, handled returns, and paid close attention to reviews.

Each review taught me something. If someone had an issue, I used it as a chance to improve. The more I focused on customer experience, the more my sales grew. That’s one of the most powerful things I’ve learned while figuring out how to start a business on Amazon—treat people well, and they’ll come back.

Step 8: Keep Improving

I didn’t stop after my first product. I started tracking what was working and what wasn’t. I checked reports, tweaked my ads, and kept learning from other sellers.

Amazon gives you so much data. I used it to figure out what customers were searching for, what keywords led to sales, and how to improve my listing.

It was like leveling up in a game. The more I learned, the better I got.

Final Thoughts

So, if you’re still asking yourself how to start a business on Amazon, here’s what I’ll say: Just start.

You don’t need to have everything figured out. You just need to take the first step. I started with curiosity and a phone—and today, I run an actual business from home. There were moments of doubt, delays, and confusion, but every step was worth it.

This journey changed my life. And if I can do it, so can you.

Need a Little Help Getting Started?

If you’re ready to start your Amazon journey but feel stuck on the setup, product research, or launching ads—we’re here to help.

👉 Contact us here

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