When I first started looking into how to start a business on Amazon, I felt completely overwhelmed. There were endless videos, courses, and articles all promising to make me rich overnight. But honestly, I just wanted something real—something simple and doable. If you’re reading this, chances are you’re in the same boat.
The good news? You don’t need to be a tech wizard or have years of experience. All I had was my phone, a curious mind, and a willingness to learn. In this blog, I’m going to share exactly how I went from zero to setting up my Amazon business, step by step. And yes, you can do it too—right from your phone.
Why I Chose Amazon
I’ve always been fascinated by online business, but the idea of managing a full-blown website, inventory, and logistics scared me. Then I learned about Amazon’s seller platform. It already had everything in place—a massive customer base, trust, and logistics support.
For someone like me, figuring out how to start a business on Amazon was like unlocking a shortcut to entrepreneurship. I didn’t need a shop, a warehouse, or even employees.
Step 1: Picking a Business Model That Worked for Me
There are a few ways to sell on Amazon. At first, I was confused, but I broke it down like this:
- FBA (Fulfilled by Amazon): I send products to Amazon, and they handle everything from packing to delivery.
- FBM (Fulfilled by Me): I take care of the shipping and customer service myself.
- Dropshipping: I list products from a supplier and they ship directly to the customer.
- Private Label: I create my own branded product and sell it as mine.
I chose FBA because I didn’t want to worry about deliveries or returns. But honestly, any of these options can work depending on your comfort level.
Step 2: Setting Up My Seller Account
Once I decided on my model, I headed over to Amazon Seller Central. Setting up the account was pretty straightforward. I used my phone to register, and it asked for basic details like PAN, bank info, and GST (depending on the product type).
It felt like opening a door into a completely new world. That small step made everything feel more real.
Step 3: Finding What to Sell
This part took me the longest. I wanted to sell something that people actually wanted but wasn’t too competitive. I started browsing Amazon’s best sellers, looking at what was trending, and even observed what people around me were buying.
Eventually, I found a niche I liked. I didn’t try to be too unique or complicated—I just wanted a good, simple product that solved a common problem. That’s the secret no one tells you when you ask how to start a business on Amazon: It’s not about inventing something new. It’s about selling something useful.
Step 4: Sourcing My Product
After choosing a product, I needed to figure out where to get it. I explored a few suppliers on IndiaMart and Alibaba. I messaged a few vendors using just my phone, asked some questions, and eventually ordered samples.
It was a learning experience. I realized how important it was to communicate clearly and double-check the quality before going all in. I wasn’t rushing—I wanted to get it right.
Step 5: Creating My Product Listing
This part was surprisingly fun. I wrote out a catchy title, added bullet points about the product benefits, and even clicked a few photos using portrait mode on my phone. I later upgraded to a lightbox setup, but in the beginning, I kept it simple.
One thing I learned early: Your listing is everything. A good product with a bad listing won’t sell. I also did a bit of keyword research so I could show up in search results. Every detail counted.
This is where I really began to understand how to start a business on Amazon the smart way—by thinking like a customer.
Step 6: Launching and Promoting
Once my product was live, I had butterflies in my stomach. I didn’t get sales immediately, but I ran a few sponsored ads on Amazon, shared the link with friends, and even posted a video on Instagram.
That initial push helped me get my first few reviews. And once the ball started rolling, things got easier.
Step 7: Learning to Serve My Customers
This wasn’t just a business—it was my baby. So when I got customer messages or questions, I replied quickly. I tracked deliveries, handled returns, and paid close attention to reviews.
Each review taught me something. If someone had an issue, I used it as a chance to improve. The more I focused on customer experience, the more my sales grew. That’s one of the most powerful things I’ve learned while figuring out how to start a business on Amazon—treat people well, and they’ll come back.
Step 8: Keep Improving
I didn’t stop after my first product. I started tracking what was working and what wasn’t. I checked reports, tweaked my ads, and kept learning from other sellers.
Amazon gives you so much data. I used it to figure out what customers were searching for, what keywords led to sales, and how to improve my listing.
It was like leveling up in a game. The more I learned, the better I got.
Final Thoughts
So, if you’re still asking yourself how to start a business on Amazon, here’s what I’ll say: Just start.
You don’t need to have everything figured out. You just need to take the first step. I started with curiosity and a phone—and today, I run an actual business from home. There were moments of doubt, delays, and confusion, but every step was worth it.
This journey changed my life. And if I can do it, so can you.
Need a Little Help Getting Started?
If you’re ready to start your Amazon journey but feel stuck on the setup, product research, or launching ads—we’re here to help.